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Why marketers’ picture of seniors is getting old

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Why marketers’ picture of seniors is getting old

Kelly Twohig, industry director, healthcare, Google It’s a lazy stereotype typically played for laughs: a befuddled senior trying to figure out how to turn on an antiquated desktop computer. It turns out, it’s as wrong as it is outdated. “I love YouTube! I’m a YouTube fanatic. I get up in the morning and get on […]
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